Speak to Jack Wang, Associate Director.

Dedicated is a full-time team scoped to one brand — managed headcount ranges from 5 to 60 pax depending on coverage. Routing, KPIs, supervision, and training are all yours.

Shared is an up-to-six-pax bench providing ad-hoc coverage across multiple clients. Faster to deploy, more cost-efficient, and ideal for seasonal SKUs, NPI launches, or gap-filling around an existing team.

Both run on EMR-Intel, and you can move between models without re-tendering.

Engagement-based, scoped to headcount, channels covered, and EMR-Intel configuration. We do not publish list prices because every brief has a different shape. After a fifteen-minute scoping call, we issue a written proposal within one week.

Shared bench cover can be live within days where existing trained merchandisers fit the brief. Dedicated programmes typically run a four-to-six-week mobilisation window — recruitment where required, category-specific training, route building, and a deliberate four-week calibration phase before steady-state.

We run the bench like a permanent business — structured training, supervisor progression, internal mobility, and a career path that does not assume merchandising is a transient role. The current retention rate is above 95 percent annually, well ahead of category norms.

We replace them at no additional cost. The penalty for under-performance sits with us, not with you. Underperformance is defined against the KPIs agreed at scoping — MSL compliance, call achievement, share-of-shelf, and the brand-specific metrics in your proposal.

EMR-Intel exports to Power BI, Tableau, and most enterprise BI tools — CSV and scheduled email reports are standard. For deeper integration (direct database read or scheduled SFTP drops to your data team) we scope that during proposal. We have done this with several multinational brand HQs.

Yes — English, Mandarin Chinese, and Bahasa Melayu, natively. This matters because the Singapore-Malaysia field-force is mixed-language and training translates better when the platform speaks the same language as the person walking the aisle.

PDPA-aligned. Singapore-resident data. Role-based access control in EMR-Intel. Audit logging on all field-collected records. ISO 27001 information-security regime via the Elitez Group certification, plus Cyber Essentials Mark. PDPA documentation is shared on request during procurement.

In-store merchandising is Singapore-only. That is the focused service line of Elitez Merchandising.

Elitez Group operates across nine SEA offices for recruitment, outsourcing, and HR service lines — but the merchandising bench, supervisor layer, and EMR-Intel deployment are Singapore-island-wide. If you need merchandising coverage outside Singapore, we can refer you, but we will not staff it ourselves.

Yes. The audit service line is run by trained auditors segregated from execution teams, so the read is independent and defensible. Structured outlet sampling, photo evidence, planogram and OOS verification, and lead-time-clear reporting. Modelled on the 2024/25 L'Oréal merchandising and audit programme.

Cosmetics and beauty (the L'Oréal portfolio across CPD, LUXE, PPD, and ACD, plus Shiseido and Coty); personal care and household (Unilever, Reckitt, Walch); F&B (Pernod Ricard, Oatside, Suntory, Gardenia, Phoon Huat, F.East); pharma (Fresenius Kabi, Blood); and retail house-brand (FairPrice). Roughly five categories, each with category-trained merchandisers and supervisors.

Elitez Merchandising is a business unit of Elitez Group of Companies. The group is a WSG Human Capital Partner, IHRP exclusive recruitment partner, and SkillsFuture-approved training organization. Accreditations, ISO certifications, and compliance regime all sit at the group level and apply to merchandising service delivery.