A AEVUM / first-draft selector DRAFT v0.3 · 2026-04-18
ELITEZ_MRI · DRAFT v0.3 MEDICAL TRUST · NAMED CONSULTANTS EVIDENCE-LED · EVERY CLAIM SOURCED

Three directions that read
as a specialist medical clinic
not a wellness brand.

Re-drafted around the discipline that builds clinical trust: show the inside of the body (real MRI scan visuals in the hero), name the consultants (Dr. Lim, Dr. Balachandran, Dr. Tan with full credentials), display the regulators (Act 586, MDA, FDA/CE, MSQH), and be honest about the evidence (a "what we claim · what we don't · what the literature says" triangle on every page).

v3

Why v0.3 reads differently

v0.1 leaned editorial / luxury. v0.2 added contrast and toggle. v0.3 rebuilds around medical trust: a real MRI scan in every hero, named consultant radiologists with credentials, a regulatory trust bar directly under the hero, a sample report excerpt, and an explicit "what we don't claim" honesty section. Conservative palettes — no neon. Sources cited.

v0.3 · Three medical-trust directions

Pick a direction. Toggle a theme.

/ § 02 · 3 styles · light + dark
NEW · v0.3
A specialist diagnostic imaging clinic that shows you what is inside.
ACT 586 MDA FDA / CE MSQH
Style VII · Clinic

The Radiologist's Office

Light default. Medical navy on white, sage accents. Real MRI cross-section in hero. Trust bar (Act 586 / MDA / FDA-CE / MSQH) directly under hero. Named consultant team with full credentials. Toggles to dark navy.

17px body Source Serif 4 Light + dark toggle
NEW · v0.3
Specialist Diagnostic · Est. MMXXVI
An atlas of your inside.
Read by named consultants.
a. b.
Style VIII · Atlas

Anatomy Atlas

Dark default. Charcoal + ivory + warm sand + clinical olive accents. Encyclopedia tone with Roman numeral sections. Anatomical plates with leader-line annotations. Like a Gray's Anatomy reborn for diagnostic imaging. Toggles to warm cream.

18px body EB Garamond Dark + light toggle
NEW · v0.3
Diagnostic imaging,
sourced and explained.1
~500
conditions detectable
3%
warrant follow-up
2
consultants per scan
Style IX · Evidence

Evidence Forward

Light default. Pure white + medical teal. Every claim numbered and sourced (citation sidebar). Stat-strip with sources. Stripe meets Cleveland Clinic — confident, clean, citation-heavy. Toggles to deep ink.

17px body Inter 800 Light + dark toggle
MRI scan in every hero

Real anatomical visualisation, not abstract orbs. Sagittal head, ventricles, cerebellum, annotated.

M
Named consultants

Dr. Lim, Dr. Balachandran, Dr. Tan — full MBBS / MMed / FRCR credentials, fellowships, sub-specialties.

!
Trust bar under hero

Act 586 · MDA · FDA/CE · MSQH — visible immediately, not hidden in the footer.

D
Sample report on page

An actual specimen report with hand-bound styling. What guests literally receive on the day.

Honesty triangle

"What we claim · what we don't · what the literature says" — engages the ACR/CAR debate openly.

Internal Panels · Behind the brand

The research that built every draft.

Both panels apply across v0.1, v0.2, and v0.3 — the underlying business strategy doesn't change with the visual treatment.

v0.1 + v0.2 · Archived for reference

Earlier directions.

/ archived but viewable

The earlier draft directions remain accessible. The v0.3 styles above are the current proposals.

v0.2 · Style IV

Twilight Editorial

Dark serif (Cormorant + warm gold + navy). Light toggle.

Open →
v0.2 · Style V

Cinematic Bold

Massive Archivo Black + coral. Light toggle.

Open →
v0.2 · Style VI

Medical Console

Dark teal + warm gold + Newsreader. Light toggle.

Open →
v0.1 · Style I

Editorial Luxury (light)

Cream + forest + bronze. No toggle.

Open →
v0.1 · Style II

Clinical Precision (light)

Off-white + clinical blue. No toggle.

Open →
v0.1 · Style III

Obsidian Longevity (dark)

Obsidian + teal + amber. No toggle.

Open →