Retainer marketing · Singapore + Malaysia

Lead gen but
actually fun.
From $799/mo.

Structured, ROI-focused marketing retainers for SMEs that sell to other businesses. No vanity metrics, no $500-freelancer risk. SG-led, AI-augmented, backed by a 15-year, 350-person group.

NO CHURN ✦ ★ GROUP-BACKED 30-DAY NOTICE
47
Median leads/mo on Core
6 wks
Payback period
12+
SG+MY SMEs served internally
30d
Cancellation, any time
Who we serve

SMEs with 10–100 employees
who sell to other businesses.

Big enough for a real marketing function. Small enough that a $10K agency feels absurd. You're in the messy middle — the exact slot Pulse was built for.

🏢B2B Services 🎓Education ⚖️Professional Services 📦Logistics 🤝HR / Consulting 💼Accounting / Tax 🏗️Engineering Services 🏥Allied Health
Five things we do

Bundled into one retainer.
Priced by outcome — not line item.

Our competitors sell $500 videos and $50 graphics. We sell a lead-generation system. That's the unit of sale we report on every month.

How it works

First content live in
week 2. First ROI report in month 2.

01

Diagnostic call

20 min. We sketch your ROI break-even live. No pitch deck.

02

Onboarding week

Brand audit, tooling access, content calendar, baseline metrics.

03

Ship weekly

Posts, videos, ads, landing pages — against the plan. No surprises.

04

Monthly ROI report

Leads, cost per lead, revenue attributed, vs last month. One page.

Why Pulse

We live in the messy middle.
That's a feature, not a compromise.

Freelancer Premium agency Elitez Pulse
Monthly cost SGD 100–500/deliverable SGD 10K+/mo SGD 799–4,499/mo
Unit of sale One-off items Campaigns + PR Lead-generation system ✓
ROI reporting Not included Quarterly executive deck Monthly 1-page · leads + CPL ✓
Turnaround Variable, ghosting risk 2–4 wk revisions 48–72h for content ✓
Accountability You chase 4 people AM + creative + planner Single retainer owner ✓
Cancellation No contract (pro + con) 6–12 month lock-in 30 days' notice ✓
AI-augmented Depends on the individual Rolling out slowly Built-in — margin shared as pricing ✓

Pulse gave us what a $10K/month agency promised but never delivered: a monthly one-page ROI report, content that ships on time, and one person who picks up the phone. For a third of the price.

DT
Derrick Teo Director · Elitez Group (internal retainer, day 1 client)
Tools we plug into

No platform lock-in.
We meet your stack where it is.

Meta Google Ads LinkedIn TikTok HubSpot Canva Webflow WordPress Notion Figma GA4 Cal.com
Frequently ducked questions

Objections, answered.

What's the minimum term?
No minimum. Retainers bill monthly and you can cancel with 30 days' notice — in the contract, not the fine print. The first 90 days are usually where a retainer proves itself, so most clients stay beyond that.
Who actually does the work?
A Singapore-based account owner runs the retainer and closes the loop with you. An in-house craft team inside Elitez Group executes (design, video, ads, content). An AI layer handles repetitive scaffolding — first-draft copy, alt text, scheduling, QA. Because we sit inside a 350-person group, you're not paying for agency rent or senior-AM overhead — that saving shows up in your price.
How do you measure ROI?
One-page monthly report with three things: leads generated (qualified, not clicks), cost per lead vs. last month, and revenue attributed to Pulse-touched campaigns. We pick the metrics in week 1 with you; we don't cherry-pick vanity numbers.
What if I already have a freelancer?
Great — we can plug into an existing setup, or we can replace a patchwork of freelancers with a single retainer. Where we consistently beat freelancers: accountability, reporting, and the ability to ship 4 videos + 20 posts + a landing page in the same month without 4 separate invoices.
Will you work with tiny SMEs under 10 headcount?
Honestly, probably not yet. Under 10 staff with a deal size under $1K, a $500 freelancer is the right call. The ROI Diagnostic will tell you this directly — we'd rather not waste your retainer than take a doomed client.
How fast can you start?
Diagnostic call within 2 days of you reaching out. Onboarding (brand audit, tool access, content calendar) inside 5 working days. First content shipping by end of week 2. First ROI report by end of month 2.
Do you do one-off projects?
Retainers are our model — that's how we keep prices low. We do carve out one-offs for existing retainer clients (a website build, a brand refresh, a campaign sprint). New clients: start on a retainer, carve out from there.
What makes Elitez Group the right parent?
Elitez is 15+ years old, 350+ staff, 90+ client operations across SG / MY / KL. Pulse is our internal marketing team opened up as a revenue unit — so the retainer funding our own brand is the exact same retainer you're buying. Battle-tested on our own P&L before we sold it outside.
Pick one

Either way — you get a number at the end.

The 2-min diagnostic tells you if we'll pay off. The 20-min chat sketches the maths live. Neither costs anything.

2-min ROI Diagnostic → Book the 20-min chat →